Associate- Campaign Manager

About Paytm :

Paytm is Indias leading mobile payments and financial services distribution company. Pioneer of the

mobile QR payments revolution in India Paytm builds technologies that help small businesses with

payments and commerce. Paytms mission is to serve half a billion Indians and bring them to the

mainstream economy with the help of technology.

About the team :

This team involves in making a difference. A lot of contingency and new challenges are encouraged

within the team to do stuff that is meaningful for those we serve. We are successful and our

successes are rooted in our peoples collective energy and unwavering focus on the employees and

thats how it will always be change management in Social Media.

About the role :

Paytm Ambassador role will support various initiatives within the marketing / PR department aimed at

driving Paytms growth. This includes event management customer acquisition and social media

engagement as well as contributing to the development and success of the other programs.

Why join us

If you are the right fit we believe in creating wealth for you with enviable 500 mn registered users

21 mn merchants and depth of data in our ecosystem we are in a unique position to democratize

credit for deserving consumers & merchants and we are committed to it. Indias largest digital

lending story is brewing here. Its your opportunity to be a part of the story!

Job Title : Creator Community Executive / Campaign Manager

Department : Paytm Ambassador Program

Employment Type : Full-Time

Location : Lucknow Jaipur Allahabad Ahmedabad Indore Guwahati Hyderabad Chennai

Bangalore Delhi NCR

Campaign Managers (3 Total) :

Central team management role

Pan-India influencer onboarding and campaign execution

City Executives (10 Positions) : Cities : Lucknow Jaipur Allahabad Ahmedabad Indore Guwahati Hyderabad Chennai

Bangalore Delhi NCR

Role Overview :

Were building a high-impact creator-led content engine under the Paytm Ambassador Program.

This team will identify onboard and manage nano / micro influencers in key cities across India.

City Executives will handle local onboarding and engagement while Campaign Managers will

centrally oversee execution coordination and reporting. The role blends community management

influencer marketing and content execution ideal for someone passionate about short-form

content and creator culture.

Key Responsibilities

Common to All Roles :

Identify and recruit relevant nano / micro content creators on Instagram & YouTube

Explain program structure payouts and campaign briefs (via calls WhatsApp)

Ensure video content is delivered on time and matches campaign tone & tagging guidelines

Log submissions track creator performance and maintain dashboards

Build and maintain long-term creator relationships for consistent participation

Manage city-specific WhatsApp / Telegram channels to keep creators engaged

Additional for Campaign Managers :

Coordinate campaign rollouts across multiple cities

Host monthly Zoom check-ins with regional teams and creators

Handle payout / content-related escalations with empathy and clarity

Submit structured weekly performance updates to the central team

Eligibility Criteria

13 years of experience in influencer marketing community building or content

management

Strong communication skills in English Hindi and one regional language

Familiarity with Instagram YouTube and short-form video culture

Basic working knowledge of Excel / Google Sheets

Hands-on experience with creators is highly preferred

Ability to edit basic reels / short-form videos using mobile apps or simple tools

Preferred Traits

Self-driven with a hustler mindset Quick and reliable execution with attention to detail

Familiarity with grassroots networks : college creators artists regional influencers

Active on Instagram or YouTube (personally or professionally)

Ability to manage multiple stakeholders and timelines

320000 - 360000 a year

Required Experience :

Manager

Key Skills

HR & Payroll,Instrument,Corporate Sales,Corporate Risk Management,Administrative Services,Database Administration

Experience : years

Vacancy : 1