Duties and Responsibilities :
- Researching and implementing content recommendations for organic SEO success.
- Track, report, and analyze website analytics.
- Research and implement search engine optimization recommendations.
- Research and analyze competitors.
- Develop and implement link building strategy.
- Work with the development team to ensure SEO best practices are properly
implemented.
Work with editorial and marketing teams to drive SEO in content creation and contentprogramming.
Recommend changes to website architecture, content, linking and other factors toimprove SEO positions for target keywords.
In-depth experience with website analytics tools (e.g, Google Analytics, Webmaster)Working knowledge of HTML, CSS, and JavaScript development and constraintsKnowledge of ranking factors and search engine algorithmsUp-to-date with the latest trends and best practices in SEOQualification :
Knowledge of standard and current SEO practicesKnowledge of HTML / CSSExperience with SEO reportingFamiliarity with relevant tools (e.g. Conductor, Screaming Frog, MOZ) and web analytics tools (e.g. Google Analytics, WebTrends)