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TealiumCDP

TealiumCDP

DMAIC Academy & ConsultancyPune, IN
19 days ago
Job description

Job Title : Tealium CDP Specialist

Location : Remote

Type : Full-Time

We’re looking for a Tealium CDP Specialist to help us design and implement data-driven, personalized customer experiences using Tealium’s suite of Customer Data Platform tools.

If you're passionate about customer data, real-time personalization, and scalable martech solutions, this is the role for you.

What You’ll Do

Customer Data Strategy & Implementation

  • Collaborate with marketing, data, and engineering teams to design and implement customer data strategies using Tealium AudienceStream CDP .
  • Define and build customer profiles, attributes, and audience segments to enable personalized, cross-channel experiences.
  • Set up Tealium EventStream for server-side event tracking and real-time data enrichment.

Tag Management & Integration

  • Manage and optimize digital data collection through Tealium iQ Tag Management .
  • Implement and maintain robust tagging strategies across websites and mobile apps.
  • Ensure seamless integrations with marketing platforms like Google Analytics, Adobe, Facebook, Salesforce, and other Martech tools.

    • Real-Time Personalization & Activation

  • Configure and maintain connectors to push audiences and data to downstream marketing platforms for real-time engagement.
  • Create and optimize event feeds, APIs, and triggers to support personalization, automation, and campaign orchestration.

    • Governance, Privacy, and Performance

  • Implement data governance best practices and ensure compliance with privacy regulations (GDPR, CCPA).
  • Optimize CDP performance and ensure high-quality, reliable data across all touchpoints.

    • Collaboration & Innovation

  • Partner with internal teams to understand business goals and translate them into data and technology solutions.
  • Stay current with trends in CDPs, customer data privacy, identity resolution, and marketing automation.

    • What We’re Looking For

  • 3–5 years of experience in digital marketing technology, data platforms, or marketing automation.
  • 1–2 years of hands-on experience with Tealium CDP products (AudienceStream, EventStream, iQ).
  • Strong understanding of JavaScript , JSON , APIs , server-side tagging , and event tracking .
  • Experience with data layer design and implementation.
  • Familiarity with identity stitching, visitor profile enrichment, and cross-channel activation.
  • Understanding of customer data privacy regulations and compliance.
  • Agile / Scrum methodology experience is a plus.
  • Strong communication skills with the ability to work across teams and explain technical solutions to non-technical stakeholders.
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    Tealiumcdp • Pune, IN