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Business Development Manager - Field Sales

Business Development Manager - Field Sales

CognoSpaceChennai, Tamil Nadu, India
9 days ago
Job description

Job Title : Business Development Manager – Sales & Marketing

Experience : 3–5 Years

CTC : ₹6.5 LPA + Incentives

Location : Chennai

Industry : EdTech / STEM / Experiential Learning

Type : Full-time

Job Summary

We are looking for a dynamic and goal-oriented Business Development Manager – Sales & Marketing to spearhead institutional growth at CognoSpace, a pioneer in experiential STEM learning. This role focuses on driving B2B sales in schools and educational institutions, while implementing strategic marketing initiatives to accelerate our expansion across regions.

Key Responsibilities - Sales & Business Development

  • Drive end-to-end B2B sales : lead generation, school visits, product demos, negotiations, closures, and onboarding
  • Identify and segment schools (CBSE, ICSE, Cambridge) for targeted outreach
  • Build strong relationships with school leaders (principals, directors, trustees) to ensure long-term partnerships
  • Collaborate with inside sales teams to convert inbound leads into qualified opportunities
  • Use CRM to manage pipeline, sales progress, and reporting
  • Strategize and execute plans for expansion into new cities, clusters, and school networks
  • Establish and accomplish sales targets by region and product line

Cross-Functional Collaboration & Optimization

  • Work with the product and content teams to ensure offerings meet market and classroom needs
  • Implement feedback mechanisms from schools to improve product experience and implementation
  • Design and track sales / marketing KPIs to measure effectiveness and optimize performance
  • Present regular reports to senior management with key insights and growth recommendations

    • Requirements

  • 3–5 years of experience in B2B institutional sales and marketing (EdTech / STEM background preferred)
  • Experience in on field sales and willingness to travel for school visits and events
  • Experience in engaging school leadership and driving school-based sales
  • Excellent communication, presentation, and negotiation skills
  • Familiarity with CRM systems and digital marketing tools
  • Self-driven, target-oriented, and comfortable working in a fast-paced startup environment
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    Sales Development Manager • Chennai, Tamil Nadu, India