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Performance Marketing Expert

Performance Marketing Expert

Digital JaipurJaipur, Rajasthan, India
11 days ago
Job description

Performance Marketing Expert

Location : DCM, Ajmer road, Jaipur (On-site)

Company : Digital Jaipur

Experience : 1-3 Years

Employment Type : Full-time

About Digital Jaipur

Digital Jaipur is a results-focused digital marketing agency dedicated to helping businesses grow through data-driven performance strategies. As part of our pilot batch , we're looking to hire a skilled Performance Marketing Expert who can plan, execute, and optimize paid advertising campaigns across Google and Meta platforms.

Key Responsibilities

  • Plan, launch, manage, and optimize paid ad campaigns on Google Ads (Search, Display, YouTube) and Meta Ads (Facebook & Instagram) .
  • Conduct keyword research, audience targeting, and A / B testing to improve campaign performance.
  • Create and manage ad copies, creatives (in coordination with the design team), and landing page strategies.
  • Monitor ad performance using Google Analytics, Google Ads dashboard, and Meta Ads Manager.
  • Optimize campaigns for ROAS, conversions, CTR, and CPL across multiple client accounts.
  • Generate weekly / monthly performance reports and suggest strategic improvements.
  • Stay updated on industry trends, algorithm changes, and platform policies.
  • Collaborate with SEO, content, and design teams to align messaging and funnel strategies.

Required Skills & Qualifications

  • 2+ years of experience managing Google and Meta ad campaigns (agency experience preferred).
  • Strong understanding of PPC concepts, targeting strategies, bidding models, and attribution.
  • Hands-on experience with tools like Google Ads, Meta Ads Manager, Google Tag Manager, Google Analytics, and Google Data Studio.
  • Ability to manage ad budgets, KPIs, and performance reporting across platforms.
  • Knowledge of remarketing, lookalike audiences, custom conversions, and pixel tracking.
  • Excellent analytical and communication skills.

    • Desirable Additional Skills (Bonus)

  • Experience with LinkedIn Ads , YouTube Ads , or Pinterest Ads .
  • Basic knowledge of landing page design (Unbounce, Elementor, Webflow, etc.).
  • Familiarity with CRM tools (e.g., HubSpot, Zoho) and lead funnel optimization.
  • Google Ads Certification or Meta Blueprint Certification is a plus.

    • What We Offer

  • Competitive salary with performance-based bonuses.
  • Opportunity to be part of the pilot batch building the agency’s core team.
  • Direct involvement in strategic planning and client growth.
  • Exposure to multiple industries and scalable ad accounts.
  • Collaborative and fast-paced work environment.
  • Learning & upskilling opportunities.
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    Performance Marketing • Jaipur, Rajasthan, India