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Communications Manager
UNLOCK BUSINESS CONSULTINGMumbai, Maharashtra, India1 day ago
Job descriptionExperience in managing campaigns on SalesForce or other CRM platforms Relevant experience in customer funnel management / cross sell / upsell in D2C, financial services at brand or agency. Adept in communication (video / static / text) creation through in-house team or agency Active Listening Skills Conflict Resolution
Job Description :
- Responsible for creation and implementation of customer journey management on CRM
- Patient journey creation – Develop and implement customer journey strategies across digital and call center channels to enhance patient experience and improve conversion
- Understand drop points in the journey through funnel data analytics and formulate strategies to reduce droppage by providing right information, engagement and handholding throughout the journey
- Campaign creation – development of creatives and creation of campaigns in CRM
- Campaign management – tracking of campaigns for effectiveness through parameters of open rate, response rate, etc.
FUNCTIONAL COMPETENCY
BEHAVIOURAL COMPETENCY
QUALIFICATION
Any Graduate, MBA- Marketing
IT PROFICIENCY
Sound knowledge of Salesforce or other CRM platforms
Office 365
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Manager Manager • Mumbai, Maharashtra, India
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