Senior Process Associate

Genpact (NYSE : G) is a global professional services and solutions firm delivering outcomes that shape the future. Our 125,000+ people across 30+ countries are driven by our innate curiosity, entrepreneurial agility, and desire to create lasting value for clients. Powered by our purpose – the relentless pursuit of a world that works better for people – we serve and transform leading enterprises, including the Fortune Global 500, with our deep business and industry knowledge, digital operations services, and expertise in data, technology, and AI.

Inviting applications for the role of Senior Process Associate, Reporting Analyst

In this role, you will work in a pod structure with Client Success Managers to support our

largest clients, providing strategic insights and recommendations for SEM and display advertising

campaigns.

Responsibilities

Monitor and update the daily budget on paid campaigns across multiple platforms, including Google Ads and Bing Ads platforms and the Inhouse platforms

Analize the pacing status of the SEM campaigns and prepare the daily or weekly reports per campaign.

Audit the leads and by listening to the recorded calls and form submissions from the various campaigns

Monitor campaign performance, analyze data, and provide regular reporting to stakeholders

Collaborate with cross-functional teams to align paid search strategies with overall marketing objectives

Customize reports based on specific business needs, ensuring they provide actionable insights

Stay up-to-date with industry trends and best practices in paid search marketing

Execute Manual match back reporting between client and LiQ customer data sets

Creation of ad hoc reports for media performance using formats including but not limited to Excel, Powerpoint, Google Data Studio etc.

PIQ) When Applicable- Take client’s sale file and provide a Matchback for Digital products

Qualifications we seek in you!

Minimum Qualifications

Good years of experience managing Google Ads, Bing Ads, and other search engine advertising platforms

Strong analytical skills with the ability to interpret data and make data-driven decisions

Bachelor’s degree in marketing, Communications, Public relations or related fields

Strong written and verbal communication skills to effectively relate data to coworker

Preferred qualifications

Ability to load balance, prioritize and manage heavy workloads with flexibility to rapidly shift priorities based on organizational needs

Creative thinker with strong time management, and organizational skills with exceptional attention to detail