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Comfort Click - Lead - Digital Marketing

Comfort Click - Lead - Digital Marketing

Comfort ClickHyderabad, India
30+ days ago
Job description

Key Responsibilities

  • Develop and execute comprehensive digital marketing strategies : Create and implement digital marketing plans that align with business objectives, utilising channels such as SEO, SEM, social media, email marketing, and content marketing.
  • Content Creation and Management : Oversee the creation of engaging and relevant content for various digital platforms, ensuring consistency in brand messaging and tone.
  • SEO and SEM Management : Optimise website content for search engines, manage pay-per-click advertising campaigns, and stay abreast of industry trends to maximise organic and paid search performance.
  • Social Media Management : Develop and execute social media strategies to increase brand awareness, engagement, and lead generation across platforms.
  • Email Marketing : Plan and execute effective email marketing campaigns, ensuring proper segmentation, personalization, and analysis of performance metrics.
  • Analytics and Reporting : Monitor and analyse key performance indicators (KPIs) to measure the success of digital marketing efforts.
  • Provide regular reports and insights to the leadership team.
  • Budget Management : Efficiently manage the digital marketing budget, ensuring maximum ROI and cost-effectiveness in all campaigns.

About You

  • You have at least 5 years of experience in a similar role in the e-Commerce industry.
  • Bachelors degree in Marketing, Business, or a related field.
  • Proven experience as a Digital Marketing Manager or similar role.
  • Solid understanding of digital marketing techniques, SEO, SEM, and social media platforms.
  • Strong analytical skills and the ability to use data to inform strategy and decision-making.
  • Excellent written and verbal communication skills.
  • Creative thinking and problem-solving abilities.
  • Up-to-date with the latest trends and best practices in digital marketing.

    • ref : iimjobs.com)

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