Reporting Analyst

Programmatic Analyst / Reporting Analyst

Location : Bangalore

Shift Timings : US (EST Shifts) Night Shifts

The Programmatic Analytics team at Zeta Global provides full reporting, actionable audience insights and campaign strategy support to both external customers and internal teams. While working with external customers, our analysts’ partner with the Zeta Sales and Account Management teams to monitor Zeta’s optimization platform across various verticals, design Real-time Brand Lift surveys and deliver actionable insight presentations for all Programmatic clients. Liaising with internal teams, our Analysts also provide feedback to our Product and Engineering teams on Zeta’s optimization platform, task automation and A.I. model features to advance the reliability, reach, and effectiveness of programmatic campaigns and to help drive overall company revenue goals.

As an Analyst, you’ll be responsible for a number of tasks, including (but not limited to) compiling campaign performance and audience insights for all executed media, setting up Zeta surveys, assist in monitoring survey performance, help with optimization efforts and help drive campaign performance. You’ll work closely with the Sales and Customer Success teams to achieve client goals through brand and acquisition campaigns, campaign optimization, and / or online A / B testing strategy.

While every day will offer a different challenge, day-to-day, your role will include :

• Diving into large campaign data sets, uncovering insights, and providing impactful recommendation for clients through thoughtfully crafted storytelling. Deliverables include monthly campaign reporting, quarterly and campaign wrap reporting via PowerPoint.
• Set up and monitor Zeta client surveys and Zeta Marketing surveys
• Work with the Zeta Sales and Account Management teams to ensure surveys are executed successfully
• Work with internal teams to compile survey insights once surveys are completed
• Assist in pulling / setting up custom reports, as requested
• Assist in growing Zeta’s Programmatic revenue quarter over quarter via campaign support, optimizations and incremental.

Who you are :

What you need :

Bonus if you have :