Business Development Lead - Field Sales

Job Title : Business Development Lead – Field Sales

Experience : 1-3 Years

CTC : 5.5 LPA + Incentives

Location : Delhi

Industry : EdTech / STEM / Experiential Learning

Type : Full-time

Job Summary :

CognoSpace is looking for a proactive and performance-oriented Business Development Associate to join our high-impact team. This role is crucial in expanding our footprint across schools by promoting our state-of-the-art experiential learning platforms. You will play a key role in driving school partnerships, managing client relationships, and executing marketing strategies aligned with our mission to transform learning through technology and hands-on experiences.

Key Responsibilities :

• Drive end-to-end B2B sales : lead generation, school visits, product demos, negotiations, closures, and onboarding
• Identify and segment schools (CBSE, ICSE, Cambridge) for targeted outreach
• Build strong relationships with school leaders (principals, directors, trustees) to ensure longterm partnerships
• Collaborate with inside sales teams to convert inbound leads into qualified opportunities
• Use CRM to manage pipeline, sales progress, and reporting
• Accomplish sales targets by region and product line
• Develop customized proposals based on school needs, budgets, and academic goals.
• Build trusted relationships with decision-makers to ensure long-term engagement. Cross-Functional Collaboration & Optimization
• Work with the product and content teams to ensure offerings meet market and classroom needs
• Implement feedback mechanisms from schools to improve product experience and implementation
• Design and track sales / marketing KPIs to measure effectiveness and optimize performance
• Present regular reports to senior management with key insights and growth recommendations

Requirements :

1-3 years of experience in B2B institutional sales and marketing (EdTech / STEM background preferred)

Experience in on field sales and willingness to travel for school visits and events

Experience in engaging school leadership and driving school-based sales

Excellent communication, presentation, and negotiation skills

Familiarity with CRM systems and digital marketing tools

Self-driven, target-oriented, and comfortable working in a fast-paced startup environment