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Meta Ads Specialist

Excellent PublicityAhmedabad, Gujarat, India

7 days ago

Job description

Company Description

Excellent Publicity is one of the fastest growing media agency headquartered at Ahmedabad with 6 other offices - 5 in India and 1 in UAE. We have served 3000 clients including the likes of Google Amazon UBER Reliance Adani Tata across our 300000 media services over past 13 years of our journey.

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Experience

1 to 3 years

Job Summary

We are seeking a data-driven and creative Meta Ads Specialist to manage and optimize paid advertising campaigns across Facebook Instagram and other Meta platforms. The ideal candidate will have hands-on experience in planning executing and analyzing paid social campaigns that drive ROI customer acquisition and brand awareness.

Roles & Responsibilities

Develop manage and optimize Meta (Facebook & Instagram) ad campaigns across all funnel stages.
Conduct audience research segmentation and A / B testing to improve targeting and performance.
Monitor analyze and report on campaign performance using Meta Ads Manager and Google Analytics.
Optimize campaigns for KPIs such as ROAS CPA CTR and conversion rates.
Stay up-to-date with platform updates algorithm changes and best practices.
Collaborate with the content design and eCommerce / CRM teams to align campaigns with broader marketing initiatives.
Manage budgets and allocate spend efficiently across campaigns.
Develop and present performance reports and insights to internal stakeholders or clients.

Key Skills Required

Bachelor’s degree in Marketing Advertising or a related field.

Strong analytical and quantitative skills.

Familiarity with ad operations real-time bidding and audience targeting.

Excellent communication skills with the ability to collaborate across teams and communicate campaign insights effectively

Familiarity with other paid channels (e.g. TikTok Google Ads LinkedIn) is a bonus.

Creative thinking and an eye for high-performing visual content.

Key Skills

Sales Experience,Crane,Customer Service,Communication skills,Heavy Equipment Operation,Microsoft Word,Case Management,OSHA,Team Management,Catheterization,Microsoft Outlook Calendar,EHS

Employment Type : Full Time

Experience : years

Vacancy : 1

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Meta Ads Specialist • Ahmedabad, Gujarat, India