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Assistant Manager - Digital Marketing

Assistant Manager - Digital Marketing

UPLERS SOLUTIONS PRIVATE LIMITEDMP, India
21 days ago
Job description
  • We're seeking an Assistant Manager Digital Marketing to play a pivotal role in driving our agency's growth and brand leadership.
  • Drive the paid marketing initiatives and nurture.
  • This dynamic position requires a results-oriented marketer who can develop and execute strategic campaigns, manage performance marketing across multiple channels, and optimize marketing automation to nurture leads effectively.
  • The ideal candidate is a proactive go-getter with strong analytical skills, creative storytelling ability, and the agility to thrive in a fast-paced marketing environment.

    • Key Responsibilities : .

    • Design and execute strategies to position the agency as an industry leader in end-to-end marketing solutions.
    • Enhance brand equity through consistent messaging, impactful campaigns, and compelling storytelling.
    • Create marketing assets, including creatives, blogs, case studies, whitepapers, and campaign materials.
    • Plan and manage content strategies aligned with the agency's offerings and industry trends.
    • Drive conversations across various communities to strengthen the agency's presence and engage relevant audiences.
    • Lead performance marketing initiatives, including paid advertising campaigns across platforms.
    • Continuously test and optimize ad creatives, copy, and landing pages for maximum conversion.
    • Monitor and analyze campaign metrics to improve ROI and achieve defined KPIs.
    • Manage and enhance marketing workflows to improve lead nurturing and streamline processes.
    • Implement strategies for effective utilization of marketing automation platforms to drive campaign success.
    • Plan and execute events, webinars, and conferences to increase brand visibility and engage potential clients.
    • Drive strategic lead generation initiatives aimed at expanding the agency's client base.
    • Develop and lead campaigns to strengthen brand presence in key markets.
    • Capitalize on opportunities to position the agency as an innovator in marketing automation and digital performance.

      • ref : iimjobs.com)

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    Manager Digital Marketing • MP, India