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Marketing Director

Marketing Director

Rasa Silver Pvt LtdBengaluru, Karnataka, India
12 days ago
Job description

Welcome to Rasa – a world of Silver Stories. We’re a fast-growing, fiercely creative silver jewellery brand redefining everyday luxury with bold, handcrafted pieces designed to empower and inspire.

Rasa is more than just a jewellery label—it’s a lifestyle. With a thriving online presence and a growing chain of beautiful retail stores, we’re building a community that loves to express themselves through meaningful design and accessible luxury. Whether it’s online or in-store, we bring the Rasa experience to life with style, soul, and a sparkle of rebellion.

Now, we’re on the lookout for a Marketing Director who’s ready to lead the charge, shape our voice, and make Rasa a household name.

Your Mission :

As Marketing Director, you’ll be the mastermind behind how the world experiences Rasa . From shaping brand strategy and storytelling to launching viral campaigns, you'll bring our creative vision to life and spark desire across every channel. This is your chance to build something unforgettable—from the ground up—with massive potential for personal and professional growth.

What You’ll Do :

Own the Brand : Shape and evolve Rasa’s brand voice, identity, and positioning across all touch points.

Lead the Charge : Develop and execute strategic marketing plans—digital, content, social, PR, influencer, and beyond

Creative Spark : Collaborate with designers and creatives to build unforgettable campaigns and compelling content

Grow the Tribe : Drive customer acquisition, retention, and community engagement through smart, data-driven strategies

Digital First : Oversee paid media, email marketing, and e-commerce storytelling

Insights Obsessed : Dive deep into performance analytics to refine, improve, and amplify what works

Team Builder : Grow and inspire a high-performing marketing team

Future-Focused : Identify new trends, tools, and ideas to keep Rasa ahead of the curve

You Are :

  • A bold, brand-obsessed marketer
  • A natural leader with proven success managing campaigns that deliver real results
  • A creative visionary who knows how to tell stories that resonate
  • Data-literate and performance-savvy
  • Passionate about aesthetics, trends, and what makes people fall in love with brands
  • Someone who thrives in a fast-paced, entrepreneurial, and collaborative environment
  • Ready to roll up your sleeves and
  • build the future of Rasa

Why Join Us?

  • Shape a brand with huge national and global potential
  • Work alongside passionate creatives and visionary founders
  • Autonomy, ownership, and creative freedom
  • A joyful, values-driven company culture where your voice matters
  • Competitive compensation + performance bonuses
  • Flexibility, fun, and a lot of sparkle ✨
  • Ready to craft the next big thing in jewellery marketing?

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    Director Marketing • Bengaluru, Karnataka, India