Digital Marketing / Creative Executive

Company Overview JobStars HR Solutions Pvt Ltd, headquartered in Kochi, is a prominent staffing and recruiting firm with nearly two decades in the industry. The company excels in HR services, payroll, and talent acquisition, specializing in multiple sectors including healthcare and automobiles. JobStars has successfully matched over 25,000 candidates with positions across various industries since its inception in 2003. With a motivated team, it continues to aid companies in bridging the gap between them and potential employees. Learn more.

Job Overview We are seeking a creative and skilled Digital Marketing Creative Executive to join our dynamic team in Ernakulam. This mid-level position requires 4 to 6 years of experience in digital marketing. The ideal candidate will demonstrate expertise in digital strategies, relishing the chance to innovate and drive brand and campaign success utilizing the latest digital means available.

• Qualifications and Skills Strong expertise in search engine optimization to optimize content and improve rankings on search engines.
• Proficient in using Google Analytics to track, analyze data, and enhance marketing performance.
• Experience with content marketing strategies to create compelling and engaged customer-focused content.
• Strong proficiency in social media advertising for brand promotion and ad campaigns across multiple platforms.
• Skilled in Adobe Creative Suite for creating eye-catching visuals and marketing materials.
• Hands-on experience in email marketing platforms, aiding in delivering effective email campaigns.
• Experience managing pay-per-click advertising to effectively allocate marketing budgets for maximum impact.
• Proficiency in video editing software for creating engaging and informative brand videos.
• Roles and Responsibilities Develop and implement innovative digital marketing strategies to promote brand awareness and sales.
• Manage and optimize all digital marketing campaigns across platforms such as social media, email, and PPC.
• Collaborate with the design team to create high-quality marketing materials including graphics and videos.
• Analyze and report on the performance of digital marketing initiatives, using insights to drive strategy.
• Ensure content aligns with brand standards and effectively communicates intended messages to the audience.
• Liaise with cross-functional teams to create cohesive strategies aligning with company goals.
• Stay updated with the latest digital marketing trends and technologies to keep strategies current.
• Conduct research on market trends and activities to maintain competitive positioning.