Content Developer - Payment systems

Role : Content Developer - Payment systems

Location : Coimbatore (WFO)

Experience : - 6-8 years

Rel. Experience : 4-6 years

JD :

Proven experience in content writing for the FinTech industry, with direct exposure to International Payments, SWIFT, or complex financial services messaging being a huge advantage.

Roles, Responsibilities and Duties / Tasks and duties that define the role

Ø Develop and write a wide variety of content types for both GTM tracks : Thought Leadership content (e.g., Whitepapers, Research Reports, Executive Briefs for Product) and High-Velocity Content (e.g., SEO content, campaign email copy, ad copies, social posts for PeopleSocial). Ø Produce content related to International Payments, SWIFT systems, and cross-border finance with technical accuracy, working closely with the Product Execution SME. Ø Independently understand the nuances of the market and the offering with minimal disruption to the technical and Product Management teams. Ø Apply international content development practices and ensure all content is optimized for specific channels (e.g., Ad copy, Google Search intent, Email open rates). Ø Collaborate directly with the Graphics and Web Tech members of the Core Team to ensure content is delivered in finalized, ready-to-publish formats (e.g., structured data for web deployment).

Good to have skills :

Ability to write thought leadership content (long-form) as well as short-form, high-impact SEO / Campaign / Ad copies.