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Social Media Specialist
Clerk-TechChennai, IN3 days ago
Job description2+ years of experience in social media management, digital content creation, or related roles Strong understanding of Instagram, Facebook, , and Pinterest algorithm and audience engagement strategies Proficient in video editing (mobile or desktop tools like CapCut, InShot, Adobe Premiere Rush, Canva Video) Excellent writing and communication skills Organized, creative, and able to manage multiple content streams simultaneously Basic knowledge of social media analytics and reporting tools
Key Responsibilities :
- Plan, create, and publish 3–5 posts per week across Instagram, , Facebook, and Pinterest
- Develop and edit short-form videos and Reels using trending audio, captions, and effects
- Design engaging and visually appealing content using Canva or similar tools
- Write compelling captions, calls-to-action, and social-first copy
- Monitor and respond to comments, DMs, and mentions to build community and foster engagement
- Proactively engage with followers, target audience accounts, and relevant hashtags
- Create and maintain a content calendar aligned with brand goals and campaigns
- Develop and execute growth strategies tailored to each platform
- Track and report on key performance metrics (reach, engagement, follower growth, etc.)
- Draft and send regular newsletters and promotional emails using Mailchimp, Flodesk, or similar tools
- Stay updated on social media trends, platform updates, and emerging best practices
Required Skills & Qualifications :
Familiarity with email marketing platforms (Mailchimp, Flodesk, etc.)
Shift-US shift
Salary- 4-4.2LPA
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Social Media Specialist • Chennai, IN