SEO executive (Surat)

Job Description

mail : - info@naukripay.com

SEO Executive is responsible for developing andmail : -  implementing strategies to improve a website's visibility in search engine results. This involves optimizing website content, structure, and technical aspects to attract more organic (unpaid) traffic. They work closely with marketing teams, analyzing data, and staying updated on the latest SEO trends.

Key Responsibilities :

Developing and Implementing SEO Strategies :

Creating and executing plans to improve website rankings and organic traffic.

Keyword Research :

Identifying relevant keywords that users search for and optimizing content around those keywords.

On-Page Optimization :

Improving website content, meta descriptions, title tags, and other on-page elements to make them more search engine friendly.

Off-Page Optimization :

Building backlinks from other reputable websites to boost the website's authority.

Technical SEO :

Ensuring the website is technically sound, with proper site architecture, mobile-friendliness, and fast loading speeds.

Content Optimization :

Creating and optimizing website content (blog posts, articles, etc.) to attract and engage users, while also making it relevant for search engines.

Performance Analysis :

Monitoring website traffic, rankings, and other key metrics to assess the effectiveness of SEO efforts.

Reporting :

Generating reports on SEO performance, identifying areas for improvement, and presenting findings to relevant stakeholders.

Staying Updated :

Keeping up-to-date with the latest search engine algorithms, trends, and best practices.

Skills :

Analytical Skills : Analyzing data to identify trends and make data-driven decisions.

Communication Skills : Effectively communicating with team members, clients, and stakeholders.

Technical Skills : Understanding of website structure, HTML, CSS, and other technical aspects of SEO.

Content Creation Skills : Ability to create engaging and optimized content for websites.

Problem-Solving Skills : Identifying and resolving SEO issues.

Time Management : Managing multiple tasks and meeting deadlines.

Education and Experience :

Typically, a bachelor's degree in marketing, communications, or a related field is preferred.

Experience in SEO or digital marketing is highly desirable.

Familiarity with SEO tools like Google Analytics, SEMrush, or Ahrefs is beneficial.