About Us :
We are India's leading political consulting organization, dedicated to providing high-quality professional support for political campaigns. We strongly believe that the nation will best benefit from an enlightened political leadership in the form of Prime Minister Narendra Modi and are proud to have previously contributed in a similar capacity in the momentous election campaigns of 2014, 2019, and 2024, as well as various state elections.
Our work includes envisioning and executing innovative electioneering campaigns, facilitating capacity building of grassroots cadre, and shaping governance. We add professional aspects to the strengths of the scores of grassroots workers supporting the Prime Minister and ensure optimal electoral results not as an end in itself, but to add to the Prime Minister's vision for a developed India. Our work leverages on-ground activities, data analytics, research, and new-age media as force multipliers for the Prime Minister's messages and actions.
We comprise a diverse group of dedicated individuals—including former management consultants, lawyers, engineers, political theorists, public policy professionals, and experts from other varied sectors, all hailing from premier institutes and corporates—with the unified objective of meaningfully contributing to the nation's polity.
Responsibilities :
- Strategic Communications & Narrative Development : Develop and execute compelling communication strategies and narratives for political, policy, and election campaigns.
- Digital Strategy & Advertising : Oversee digital advertising strategy and execution with the relevant team, using analytics to optimize performance and ROI.
- Team Leadership & People Management : Recruit, mentor, and manage a team of communication professionals and content creators.
- Multi-Platform Content Supervision : Supervise and guide content creators on narrative development, content quality, and review across social media platforms (X, Youtube, Instagram, Facebook) and other emerging channels.
- Data-Driven Insights & Analytics : Use analytics and communication metrics to inform strategy, measure impact, and refine messaging.
- Landscape Assessment & Competitor Analysis : Monitor the political and media landscape, analyze competitors, and identify communication opportunities or risks.
- Crisis Communication Preparedness : Develop and support the implementation of crisis communication plans as needed, ensuring timely and effective response management.
- Trend Integration & Innovation : Actively identify, evaluate and integrate new communication trends, digital tools (including AI-powered communication technologies where applicable), and innovative strategies.
- Stakeholder Engagement : Collaborate effectively with internal teams, external agencies, and other stakeholders.
Required skills and qualifications :
Political Acumen : Deep understanding of Indian politics, history, socio-economic issues, and current affairs.Professional Experience : 4-10 years in communications, ideally in media (journalism, news reporting), a PR / communications agency, public affairs, or a political / advocacy setting. A Master's degree in a related field is a plus.Digital & Social Media Prowess : Proven ability to manage social media handles (including experience with YouTube channels and working with content creators), and run impactful digital campaigns across various platforms.Exceptional Communication Skills : Strong ability to craft clear, concise, and persuasive narratives for diverse audiences. Excellent English written and verbal skills; proficiency in Hindi or other regional languages is a plus.Strong Project Management : Skilled in managing multiple projects, internal teams, and external agencies under tight deadlines.Adaptability & Resilience : Thrives in fast-paced, high-stakes environments, with a proactive, hands-on approach and a strong sense of ownership.Proactive & Hands-On Approach : Willingness to roll up one's sleeves and get work done, even when it is outside the direct scope of the job, with a strong sense of ownership.Familiarity with Analytics Tools : Experience with social media analytics tools, listening platforms, and reporting dashboards.