About Devdoot :
Devdoot is a pioneering holistic wellness and mental health platform transforming lives across India. We offer comprehensive services including yoga programs, mental health coaching, wellness workshops, and educational partnerships with schools and institutions. Our mission is to make quality wellness and mental health support accessible to individuals, families, and organizations throughout India and beyond.
Position Overview :
We are seeking a highly motivated and results-driven Sales and Marketing Specialist to join our dynamic team in Mayur Vihar, Delhi. This role combines strategic sales initiatives with innovative marketing campaigns to drive Devdoot's growth and expand our impact in the wellness and mental health sector. The ideal candidate will have a proven track record in B2B and B2C sales, digital marketing expertise, and a passion for wellness and mental health advocacy.
Key Responsibilities :
Sales Responsibilities :
- Develop and execute comprehensive sales strategies to achieve monthly and quarterly revenue targets
- Identify and pursue new business opportunities with educational institutions, corporate organizations, and individual clients
- Conduct high-level sales presentations and demonstrations of Devdoot's wellness programs
- Build and maintain strong relationships with key decision-makers in schools, colleges, and corporate HR departments
- Manage the complete sales cycle from lead generation to contract closure
- Negotiate pricing, contracts, and partnership agreements with institutional clients
- Conduct market analysis to identify new target segments and expansion opportunities
- Prepare detailed sales proposals, presentations, and ROI analyses for B2B clients
- Achieve and exceed monthly sales targets for individual enrollments and institutional partnerships
- Develop strategic partnerships with wellness centers, gyms, and complementary service providers
- Coordinate with the operations team for seamless client onboarding and service delivery
- Maintain accurate sales records, pipeline tracking, and forecasting in CRM system
- Represent Devdoot at industry events, conferences, and networking forums
Marketing Responsibilities :
Design and implement comprehensive digital marketing strategies across all channelsCreate, manage, and optimize campaigns on LinkedIn, Instagram, Facebook, and other social media platformsDevelop engaging content including posts, articles, videos, and infographics for social mediaManage SEO and SEM initiatives to improve online visibility and website trafficPlan and execute email marketing campaigns and WhatsApp broadcast strategiesCoordinate with graphic designers and content creators for marketing collateral developmentOrganize and promote wellness events, webinars, workshops, and awareness campaignsTrack and analyze marketing metrics, ROI, and campaign performance using analytics toolsManage Devdoot's brand presence and ensure consistent messaging across all platformsConduct competitor analysis and market research to identify trends and opportunitiesDevelop case studies, testimonials, and success stories for marketing materialsCollaborate with influencers and brand ambassadors for promotional partnershipsCreate marketing materials for B2B presentations including brochures, case studies, and pitch decksManage marketing budget and optimize spending for maximum ROIRequirements :
Bachelor's degree in Marketing, Business Administration, or related field2-5 years of proven experience in sales and marketing roles, preferably in healthcare, wellness, or education sectorsDemonstrated track record of achieving and exceeding sales targetsStrong expertise in digital marketing, social media marketing, and content creationExcellent communication, presentation, and negotiation skillsExperience with B2B sales and institutional partnershipsProficiency in CRM software (Salesforce, HubSpot, or similar)Strong knowledge of marketing tools (Google Analytics, Facebook Ads Manager, Canva, Hootsuite, etc.)Ability to work independently and as part of a collaborative teamResults-oriented with strong analytical and problem-solving skillsExcellent organizational and time management abilitiesProficiency in MS Office Suite (Excel, PowerPoint, Word)Strong understanding of social media platforms and digital trendsWillingness to travel occasionally for client meetings and eventsFluency in English and Hindi (both written and verbal)Preferred Qualifications :
MBA or Master's degree in Marketing or BusinessExperience in the wellness, mental health, yoga, or fitness industryPrevious experience with educational institution sales or corporate wellness programsCertification in digital marketing (Google Ads, Facebook Blueprint, HubSpot, etc.)Knowledge of yoga, meditation, or mental health practicesExperience with video content creation and editingUnderstanding of SEO, content marketing, and inbound marketing strategiesNetwork of contacts in schools, corporates, or wellness industryExperience managing marketing budgets of ₹5 lakhs+ annuallyWhat We Offer :
Competitive salary package : ₹4-7 LPA based on experience and qualificationsAttractive performance-based incentives and commission structureOpportunity to be part of a mission-driven organization making a real social impactProfessional development and continuous learning opportunitiesExposure to both sales and marketing functions for holistic career growthCollaborative, supportive, and wellness-focused work environmentFlexible work arrangements and work-life balance supportCareer advancement opportunities as Devdoot scales across IndiaAccess to Devdoot's yoga and wellness programsChance to work with renowned wellness experts and mental health professionalsLocation : Mayur Vihar, Delhi (On-site with occasional field visits)
Employment Type : Full-time
Working Days : 6 days per week (Monday to Saturday)
Reporting To : Founder / Business Head
Join Devdoot in our mission to transform India's wellness landscape and make mental health support accessible to millions. If you're passionate about sales, marketing, and creating positive social impact, we'd love to hear from you!
Skills Required
Digital Marketing, Canva, B2b Sales, Social Media Marketing, Google Analytics, Sem, Content Creation, B2C Sales, hootsuite, Seo