We are hiring for a Brand Manager for a D2C Beauty and wellness brand based in Noida.
Its a profitable organisation featured at Shark Tank and has been funded by Mr. Aman Gupta, Founder, BOAT.
Key Responsibilities :
- Develop and maintain a strong and cohesive brand identity across all platforms.
- Implement strategies to improve brand awareness and reach.
- Oversee visual storytelling and ensure brand consistency across packaging, website, social media, and marketing materials.
- Work closely with designers and content creators to enhance the brand’s visual appeal.
- Conceptualize and manage and implement brand assets including logos, brand guidelines, product packaging, and digital creatives.
- Collaborate with designers, photographers, and agencies to develop engaging marketing content.
- Ensure all assets align with brand positioning and resonate with the target audience.
- Develop and execute CRM strategies to enhance customer repeat, retention and loyalty.
- Analyze customer data and creative performance to create personalized marketing campaigns.
- Collaborate with influencers, PR agencies, and media partners for brand collaborations.
- Monitor market trends, consumer insights, and competitor activities to refine branding strategies.
- Manage and grow social media – Youtube, Instagram and Linkdin channels for organics growth
- Execute brand campaigns across digital, social, and offline channels.