Head Of Media

1. Strategic Planning :

Develop and implement comprehensive media strategies that align with client

goals and objectives.

Conduct market research and analyze media trends to inform strategic planning.

Collaborate with the creative and account management teams to ensure

integrated campaign execution.

2. Media Buying and Negotiation :

Negotiate and purchase advertising space across various across digital media

channels.

Build and maintain relationships with media vendors and partners.

Ensure cost-effective media buying practices to maximize client ROI.

3. Campaign Management :

Oversee the execution and optimization of media campaigns.

Monitor campaign performance and provide regular reports to clients and

internal stakeholders.

Ensure all campaigns are delivered on 9me and within budget.

4. Profit and Loss Management :

Oversee the P&L for the media planning and buying business unit.

Develop and implement strategies to drive profitability and revenue growth.

Monitor financial performance, including revenue, costs, and profitability.

Identify opportunities for cost savings and revenue enhancement.

Prepare and present financial reports to senior management.

5. Client Relationship Management :

Act as the primary point of contact for media-related client inquiries and issues.

Present media strategies and campaign results to clients.

Ensure client satisfaction and retention through effective communication and

service delivery.

6. Budget Management :

Manage and allocate media budgets efficiently.

Track media expenditures and ensure accurate billing and reconciliation.

7. Performance Analysis and Reporting :

Utilize analytics tools to measure and analyze campaign performance.

Provide actionable insights and recommendations for campaign improvement.

Prepare detailed reports and presentations for clients and senior management.

8. Leadership and Management :

Lead, mentor, and develop the media planning and buying team.

Foster a collaborative and high-performance culture within the team.

Oversee the day-to-day opera9ons of the media planning and buying

department.

Requirement

Bachelor's degree in Marketing, Advertising, Communications, or a related field. A

Master's degree is a plus.

12+ years of experience overall

Minimum of 12 years of experience in media planning and buying, with at least 7 years in

a leadership role.

In-depth knowledge of media planning and buying processes across various channels.

Proven track record of managing large-scale media budgets and successful campaigns.

Strong negotiation and vendor management skills.

Excellent analytical and problem-solving abilities.

Proficiency in media planning and analytics tools.

Experience in P&L management and financial oversight of a business unit.

Ability to thrive in a fast-paced, dynamic environment