Position Overview We are looking for an analytically-minded and results-driven Digital Marketing Intern with a specialized focus on Search Engine Optimization to join our dynamic marketing team. This role offers an exceptional opportunity to gain hands-on experience in SEO strategy, content optimization, and web analytics while contributing to xbattery's digital presence and market visibility.
The ideal candidate will combine technical SEO knowledge with creative problem-solving skills to enhance our online visibility, drive qualified traffic, and support our mission of advancing sustainable energy solutions through strategic digital marketing initiatives. Key Responsibilities
Execute comprehensive keyword research and competitive analysis using industry-leading tools including Google Keyword Planner, Ahrefs, SEMrush, and Ubersuggest to identify high-value optimization opportunities
Optimize on-page SEO elements including meta descriptions, title tags, header structures, image alt text, and internal linking strategies to improve search engine rankings
Collaborate with content teams to develop SEO-optimized blog posts, landing pages, and website content that drives organic traffic and engagement
Monitor and analyze website performance using Google Analytics, Google Search Console, and other analytics platforms to provide actionable insights and recommendations
Conduct regular technical SEO audits and implement optimization strategies to improve site performance, user experience, and search visibility
Support strategic backlink outreach campaigns and relationship building with industry publications and relevant websites
Track keyword rankings, organic traffic growth, and conversion metrics to measure SEO campaign effectiveness
Stay current with search engine algorithm updates, SEO best practices, and emerging digital marketing trends to maintain competitive advantage
Required Qualifications
Solid understanding of SEO fundamentals including on-page optimization, off-page strategies, and technical SEO principles
Hands-on experience with Google Analytics, Google Search Console, and SEO platforms such as Ahrefs, SEMrush, or Moz
Strong analytical and research capabilities with ability to interpret data and translate insights into actionable strategies
Excellent written communication skills with experience in content creation and optimization
Self-motivated learner with ability to work independently while contributing to team objectives
Detail-oriented approach with strong project management and organizational skills
Basic understanding of HTML, CSS, and website structure preferred but not required
What We Offer
Hands-on experience with cutting-edge digital marketing tools and strategies in the clean technology sector
Mentorship from experienced digital marketing professionals with opportunities for skill development and career growth
Competitive compensation package with performance-based incentives
Flexible work environment that supports work-life balance and professional development
Opportunity to contribute to meaningful projects that advance sustainable energy solutions
Access to industry conferences, training programs, and professional development resources
Digital Marketing Intern • India