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Sr. Digital Marketing Lead

CircledBengaluru, Karnataka, India

15 days ago

Job description

Role Overview :

We’re hiring a Senior Digital Marketing Lead to own the strategy, execution, and optimization of high-impact performance campaigns. If you can craft sharp creatives, scale lead gen funnels, and know how to turn ad spend into serious revenue this role is for you.

As our Senior Digital Marketing Lead, you’ll drive full-funnel marketing initiatives across platforms, working directly with founders and cross-functional teams to boost customer engagement, lower cost per lead, and accelerate business growth.

We’re building a women-led marketing team and are only accepting applications from female candidates for this role. You’re not here to “run ads,” you’re here to drive business

Key Responsibilities :

Run performance-driven ad campaigns across platforms (Meta, Google & others)
Stretch budgets smartly across campaigns for maximum output and ROI
Build and execute full-funnel digital strategies aligned with business and customer journey goals
Create and manage lifecycle marketing workflows to nurture, engage, and convert leads
Design ad creatives across formats (static, video, reels) and test them to improve CPL and lead quality
Coordinate with dev / design to test and improve landing pages and web performance
Use CRM tools and analytics to segment audiences and personalize campaign messaging
Collaborate with internal teams to streamline processes using marketing automation
Track, report, and optimize campaign performance daily

What we're looking for

Bachelor's degree in marketing, business, or a related field (Master's degree preferred).

1–2 years experience in a real estate company or digital marketing agency working with real estate brands

Strong creative sense + performance-first mindset

Hands-on experience with Meta & Google Ads (or similar platforms)

Comfortable experimenting, learning fast, and scaling what works

Understands marketing with a business lens, not just a platform lens

You track more than CPL .You track lead quality

You know creative angles drive results, not just ad spend

Why Circled?

We’re building the future of real estate through tech, content, and community. At Circled, your work won’t just be seen it’ll directly drive growth, revenue, and impact.

You’ll work in a tight-knit, small team zero layers, high ownership

If you’re looking for large departments and handholding, this isn’t the place

If you’re excited to build with the same people you’ll grow with, you’ll thrive here

Direct access to founders, rapid learning, real visibility

Other details :

Work Location – Co-working space in North Bangalore (near Manyata Tech Park, HBR Layout), not in Manyata (it’s not fancy).

Start-up never sleeps : We work Monday to Saturday, 10 AM to 7 PM

Interested? Drop your resume at anush@circled.co.in

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Digital Marketing Lead • Bengaluru, Karnataka, India