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Campaign Analyst
noonGurugram, Haryana, India10 days ago
Job descriptionAnalyze campaign performance data to assess the effectiveness of messaging, reach, and engagement. Provide insights and recommendations based on key metrics such as open rates, click-through rates, and seller feedback. Create detailed reports and dashboards to track the success of campaigns and suggest areas for improvement. Monitor key performance indicators (KPIs) and generate detailed reports on campaign effectiveness. Collaborate with content creators and designers to ensure that all communication materials are on-brand and impactful. Manage the creation of email templates, notifications, and newsletters aimed at various seller segments. Ensure timely delivery of content to sellers through various channels (email, WhatsApp). Ensure that all content is aligned with Noon’s policies and brand guidelines Plan, schedule, and track the performance of all seller communication campaigns. Conduct A / B testing to optimize communication strategies and improve seller engagement Stay updated on the latest bulk communication tools, platforms, and trends. Manage and troubleshoot any technical issues related to communication tools. Work closely with internal teams to gather inputs on key topics and campaigns. Liaise with the Seller Support and Operations teams to resolve any issues raised through campaign feedback. Continuously refine communication processes to enhance efficiency and scalability. Utilize automation tools for bulk communication, ensuring that campaigns are deployed quickly and accurately. Bachelor's degree in Marketing, Business, Data Analytics, or related field. 4-7 years of experience in email marketing, campaign management, or a similar role in the e-commerce industry. Proficiency in HTML and email formatting is essential. Experience with bulk communication tools such as MoEngage, SendGrid, or similar platforms. Experience with WhatsApp Business API or other messaging platforms. Strong analytical skills with the ability to interpret data and derive actionable insights. Experience using CRM tools, email marketing platforms, and automation software Excellent written and verbal communication skills with attention to detail. Ability to manage multiple campaigns simultaneously and work under tight deadlines. Proficiency in Excel, Google Analytics, or other data analysis tools. Experience with SQL or other query languages is a plus. Ability to collaborate effectively with cross-functional teams in a fast-paced environment. Familiarity with e-commerce seller operations is a plus. Knowledge of A / B testing and optimization techniques We’re looking for people with high standards, who understand that hard work matters. You need to be relentlessly resourceful and operate with a deep bias for action. We need people with the courage to be fiercely original. noon is not for everyone; readiness to adapt, pivot, and learn is essential.
Job title : Campaign Analyst
Location : Gurgaon, India
About noon
We’re building an ecosystem of digital products and services that power everyday life across the Middle East—fast, scalable, and deeply customer-centric. Our mission is to deliver to every door every day. We want to redefine what technology can do in this region, and we’re looking for a Finance Executive who can help us move even faster.
noon’s mission : Every door, every day.
Key Responsibilities :
Campaign Development & Execution :
- Design and implement large-scale communication campaigns to inform, educate, and engage sellers through various channels (email, WhatsApp).
- Develop messaging strategies that align with business goals and seller needs, ensuring clarity and relevance.
- Coordinate with cross-functional teams (Product, Marketing, Operations, Training) to align messaging with ongoing seller initiatives.
- Utilize bulk communication tools (e.g., MoEngage, SendGrid, or similar platforms) to deliver campaigns efficiently.
Data Analysis & Reporting :
Content Management :
Campaign Management :
Tool Management :
Stakeholder Collaboration :
Process Optimization :
Key Qualifications
Preferred Skills
Who will excel?
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Campaign Analyst • Gurugram, Haryana, India
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