Marketing Automation - Team Manager

Overview

We are seeking a skilled Marketing Automation Team Lead to oversee and guide the India team in Lead Management, Email, Platform, Campaign Operations, and Project Management, with a strong focus on leveraging Salesforce Marketing Cloud. The ideal candidate will play a pivotal role in managing and enhancing the team's expertise in Salesforce Marketing Cloud, while collaborating closely with our US-based team to ensure alignment in team performance and skills as we introduce and refine features, processes, and capabilities. How you'll make an impact Utilize in-depth knowledge of Salesforce Marketing Cloud to comprehend and optimize our custom processes, features, and capabilities. Lead, mentor, and develop a team of 15-20 members, enhancing their skills and knowledge. Provide ongoing support and training to team members, addressing questions and facilitating their professional development. Oversee and support the lead evaluation process, ensuring the team efficiently qualifies and distributes marketing leads to the business in a timely manner, while continuously seeking opportunities for process improvement. Collaborate with onshore marketing automation leaders to analyze business requirements and devise effective solutions within Marketing Cloud. Conduct performance reviews to ensure team members adhere to Key Result Areas (KRAs) and adjust roles as necessary to meet evolving needs. About you Must-Have Qualifications : Demonstrated experience in team management and leadership. Expertise in Salesforce Marketing Cloud. Preferred : Salesforce Marketing Cloud Engagement Certifications. Knowledge of Excellent communication and interpersonal skills. Ability to work collaboratively. Nice-to-Have Qualifications : Experience and knowledge of Adobe Workfront. Understanding of agile development processes. Experience Required : Team Lead Job band in India. Suggestion – 8 – 10 years in industry , minimum 5 years in MC with 2 years in a lead position