Marketing Head (Generics)

Job Title : Marketing Head – Generics TherapyLocation : Bhat, AhmedabadDepartment : MarketingJob Summary : Lead the marketing function for the Generics Therapy portfolio, driving strategic brand planning, market development, and business growth through effective product positioning and promotional strategies.Key Responsibilities : - Develop and execute marketing strategies for the Generics portfolio.- Drive portfolio performance through lifecycle management and new product launches.- Conduct market analysis to identify growth opportunities and competitive trends.- Collaborate with Sales, Medical, Regulatory, and Supply Chain teams to ensure seamless execution.- Manage budgets, campaigns, and marketing communication plans.- Lead and mentor the marketing team for performance excellence.Qualifications & Experience : - 10–15 years of experience in pharmaceutical marketing, with strong exposure to Generics.- Proven leadership and strategic planning skills.Key Skills : Strategic marketing, portfolio management, brand planning, team leadership, analytical ability, and cross-functional collaboration