Job description :
Role : Manager Digital Marketing
Location : Hyderabad
Experience : 6-8 years experience
Qualification : Graduate.
Industry : Real estate / Hospitality
Reports to : CEO
Salary : Best in the Industry
Company Profile :
iKeva is a workspace provider along with community and member benefits. In addition to high quality ready-to-use office spaces, which are managed by a team of trained professionals, the members get access to a high energy environment, with multiple options to network and learn. Our solutions are designed for teams of 1 to 500 people with a focus on increasing productivity. iKeva prides itself on providing high quality service to its members, with an environment that is efficient, and fun filled. iKevas bouquet of services includes ready-to-use spaces for small teams and customized offices for larger teams. iKeva provides a collaborative, fun filled and high energy work environment for its Associates which helps them in their professional growth.
Currently, we have over 7500 seats across Hyderabad, Bangalore, and Mumbai.
Key Responsibilities :
- Lead generation and Demand generation
- Drive demand generation through digital channels by creating targeted campaigns to attract startups, entrepreneurs, freelancers, and small-to-medium businesses.
- Implement and optimize SEO / SEM strategies to increase website traffic, improve rankings, and generate leads.
- Oversee the execution of paid media campaigns (Google Ads, Facebook Ads, LinkedIn, etc.) to support business growth.
- Content Creation & Management
- Develop and manage content strategies for digital channels, including the website, social media.
- Work with creative teams to produce high-quality digital content (graphics, videos, blogs) that highlights the benefits and unique features of our flexi-space offerings.
- Optimize content to improve user engagement and retention.
- Social Media Management
- Plan and execute social media campaigns across multiple platforms (LinkedIn, Instagram, Twitter, Facebook) to build brand awareness and engage with the community.
- Monitor social media performance, track key metrics, and make data-driven recommendations to enhance engagement and reach.
- Foster online communities and encourage conversations around our flexi-space offerings.
- Email Marketing & Automation
- Develop and manage email marketing campaigns (newsletters, promotions, offers) to nurture leads and engage with current and prospective customers.
- Use email automation tools to segment lists, personalize messages, and optimize open and conversion rates.
- Monitor email performance and continually test and refine content and strategies for better results.
- Digital Strategy Development
- Develop and execute comprehensive digital marketing strategies to drive awareness, engagement, and conversions for our business.
- Analyze customer behavior and industry trends to optimize digital campaigns across platforms.
- Collaborate with senior management to align digital marketing initiatives with overall business goals.
- Brand Presence and Reputation Management
- Maintain consistent branding and messaging across all digital touchpoints.
- Monitor online reviews, feedback, and reputation on platforms such as Google My Business and others to ensure a positive online presence.
Desired Candidate Profile :
Strong knowledge of digital marketing channels including SEO, SEM, social media marketing, content marketing, and email marketing.Proven experience with Google Ads, Meta Ads, LinkedIn Ads. Strong familiarity with Google Analytics, Google search console, Ahrefs, SEMrush, WordPress, MS Office and CRM tools.Excellent content writing, editing, and communication skills.Hands on experience with e-mail marketing platforms and in managing and executing paid media campaigns and budgets effectively.iKeva Ventures and Knowledge Advisory Services Pvt Ltd.
Write to us : hr@ikeva.com, Web : www.ikeva.com, Ph No : +91-40-46464889