Company Overview
At BigWig Digital, we specialize in delivering top-notch digital marketing services by leveraging the best in technology, creativity, and analytical expertise. With a track record of serving hundreds of satisfied clients, we provide tailored digital marketing solutions that align with your specific objectives. Our vibrant team of young professionals in New Delhi is dedicated to achieving outstanding results for your campaigns in the dynamic world of advertising services.
Job Overview
BigWig Digital Pvt Ltd is seeking a dynamic and skilled Digital Marketing Manager for our New Delhi office. This full-time, mid-level position requires 4 to 6 years of relevant work experience. The successful candidate will be responsible for driving our digital marketing strategies, optimizing campaigns, and enhancing our online presence to meet business objectives.
Qualifications and Skills
- Demonstrated expertise in search engine optimization, including the ability to enhance website ranking and visibility on major search engines.
- Proven experience in social media marketing, with a track record of growing and engaging targeted audiences across multiple platforms.
- Hands-on experience with Google Ads, capable of developing and managing Pay-Per-Click campaigns to optimize return on investment.
- Strong knowledge in performance marketing, with a focus on data analysis to drive campaign effectiveness and improve conversion rates.
- Ability to develop and implement content strategies that align with marketing goals and enhance audience engagement.
- Experience in lead generation strategies to attract and convert high-quality leads through various digital channels.
- Basic skills in graphics designing to create visually appealing content for digital marketing initiatives.
- Must possess strong analytical skills to interpret data and transform insights into actionable improvements.
Roles and Responsibilities
Develop, implement, and manage results-driven digital marketing strategies to achieve company objectives.Analyze market trends and identify new opportunities to enhance digital presence and brand visibility.Coordinate with cross-functional teams to create and deploy engaging content across all online platforms.Supervise SEO activities to improve organic search performance and site traffic.Manage social media channels to enhance audience engagement and brand authority.Create and oversee PPC campaigns, optimizing performance to meet specific key performance indicators.Monitor digital marketing budgets and perform financial analysis to ensure efficient allocation of resources.Prepare comprehensive reports and presentations to communicate campaign performance to stakeholders.