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Content Strategist

Content Strategist

Atrangi StudioMumbai, IN
3 days ago
Job description

Job Description : Content Strategist – Atrangi Studio

Location : Remote

Job Type : Full-Time

Experience : 1-2 years in content creation, social media strategy, Freshers can also apply

CTC : Rs. 6-8.5 LPA (Based on experience)

About the Role :

We are looking for a creative and data-driven Content Strategist to lead content creation and storytelling for our brand Atrangi Studio. You will work closely with in-house creators and influencers to develop engaging social media content, marketing campaigns, and high-performing ad creatives.

Key Responsibilities :

  • Content Creation & Strategy : Develop compelling and relatable content for social media, working with in-house creators and influencers.
  • Influencer & Creator Management : Continuously scout, onboard, and manage collaborations with influencers and content creators to amplify brand presence.
  • UGC Ad Creative Development : Actively create and optimize UGC ad creatives for paid campaigns across platforms with the help of creators.
  • Trend & Performance Analysis : Keep up with industry trends, analyze content performance, and refine strategies for maximum impact.
  • Visual Storytelling : Build a strong brand narrative through engaging visuals, videos, and copy.
  • Moment & Event-Based Marketing : Leverage festive, seasonal, and trending moments to craft impactful marketing campaigns.

What we are looking for :

  • Proven experience in social media content strategy , influencer marketing, and UGC ad creative development.
  • Strong understanding of content performance metrics and ability to optimize for engagement & conversions.
  • Ability to identify and capitalize on trends to create viral, high-performing content.
  • Hands-on experience with video content, reels, and storytelling techniques .
  • Passion for home decor, design, and lifestyle content is a plus.

    • If you’re a creative strategist who can turn ideas into engaging, data-backed content, we’d love to hear from you!

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    Content Strategist • Mumbai, IN