Design, develop, and implement robust and scalable Tealium iQ tag management solutions across various web and digital platforms.
Configure and manage tags, extensions, data layers, and load rules within Tealium iQ to ensure accurate and efficient data collection.
Write high-quality, efficient, and maintainable custom JavaScript code to support complex tagging requirements, data manipulation, and custom solutions within Tealium.
Develop and leverage Tealium extensions and custom functions to extend platform capabilities.
Collaborate closely with front-end developers, back-end developers, marketing teams, and analytics teams to ensure accurate deployment, testing, and validation of all tags and data points.
Perform thorough QA and debugging of Tealium implementations to guarantee data integrity and platform performance.
Design and implement API integrations to facilitate seamless data flow between web platforms, mobile applications, CRM systems, analytics tools, and other third-party marketing technologies.
Ensure data consistency and accuracy across integrated systems.
Work with development teams to define, implement, and maintain a robust and consistent data layer strategy across digital properties.
Identify, troubleshoot, and resolve issues related to tag firing, data collection, and integration.
Continuously monitor Tealium performance and suggest improvements to enhance efficiency and data quality.
Create and maintain detailed documentation for Tealium implementations, configurations, and processes.
Promote and enforce best practices for tag management, data governance, and data privacy (e.g., GDPR, Skills & Qualifications :
Bachelor's degree in Computer Science, Information Technology, Marketing, or a related field.
4-7 years of hands-on experience specifically as a Tealium Developer or in a similar Tag Management role.
Mandatory expertise in Tealium iQ Tag Management System.
Strong proficiency in JavaScript, including ES6+ syntax, DOM manipulation, and asynchronous programming concepts.
Proven experience with Tag Management best practices, including data layer design and implementation.
Experience with API Integration for data flow between platforms.
Solid understanding of web analytics concepts (e.g., Google Analytics, Adobe Analytics) and how data is collected and used.
Familiarity with web debugging tools (e.g., browser developer tools, Charles Proxy, Fiddler).
Excellent problem-solving, analytical, and debugging skills.
Strong communication (written and verbal) and interpersonal skills, with the ability to collaborate effectively with technical and non-technical stakeholders.