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Senior Digital Marketing Executive
Hyring Inc.Chennai, Tamil Nadu, India2 days ago
Job descriptionCreate and manage email campaigns for product launches, lead nurturing, and updates Work on segmentation, A / B testing, and analytics to improve engagement and conversions Own content planning, posting, and engagement on LinkedIn, Twitter, and other relevant platforms Use performance metrics to refine strategy and messaging Identify and engage with HRTech influencers and creators Coordinate content, campaigns, and cross-promotion with influencers Pitch to relevant media outlets and manage PR communications Work with founders on LinkedIn content, product launches, and storytelling Use tools like Google Analytics, Search Console, HubSpot, or similar to monitor performance Present clear, actionable reports on marketing KPIs 5–15 years of experience in digital marketing or growth roles Proven track record in SEO, email campaigns, and social media management Experience working directly with influencers and coordinating PR campaigns Excellent written and verbal communication skills Self-starter with strong project management skills Hands-on experience with tools like Google Analytics, SEMrush / Ahrefs, Mailchimp / Sendinblue, HubSpot, Buffer / Hootsuite, etc. Background in B2B SaaS or HR Tech Experience with paid campaigns (LinkedIn / Google) Content creation or copywriting experience Design eye or basic Canva skills Opportunity to work closely with founders and impact the growth of a breakout HR tech product A fast-moving, supportive, and flexible remote work culture Performance-based incentives and recognition
Senior Digital Marketing Executive
We’re looking for a hands-on marketing expert who can strategize, execute, and optimize all key growth channels – someone who's not just a thinker, but a doer.
Role Summary
As our Marketing Expert, you will be the driving force behind Hyring's growth and visibility across digital channels. You will function as a solo contributor, managing and executing all initiatives with precision while collaborating with external vendors, influencers, and internal stakeholders when needed.
Key Responsibilities
SEO Strategy & Execution
- Conduct keyword research, on-page / off-page SEO, and content optimization
- Drive traffic growth and improve SERP rankings for high-impact pages
Email Marketing
Social Media Marketing
Influencer Marketing Coordination
PR & Thought Leadership
Analytics & Reporting
Required Skills & Qualifications
Nice to Have
What We Offer
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Digital Marketing Executive • Chennai, Tamil Nadu, India
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