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DENTSU - Manager - Paid Media
DENTSU - Manager - Paid MediaDENTSU • Gurgaon, India
DENTSU - Manager - Paid Media

DENTSU - Manager - Paid Media

DENTSU • Gurgaon, India
10 days ago
Job description

Planning & Leadership :

  • Develop account strategies in partnership with clients and the PPC Director.
  • Translate client objectives into performance-driven paid media strategies and plans.
  • Ensure campaigns are designed to meet and exceed KPIs and business goals.

Campaign Management & Execution :

  • Own and manage end-to-end client strategy, including planning, execution, optimization, and reporting.
  • Drive key campaign efficiencies through data-led insights, budget allocation, and bidding strategies.
  • Ensure all deliverables are executed on time, within budget, and aligned with best practices.
  • Monitor campaign performance daily and implement optimization recommendations.
  • Client Relationship Management :

  • Serve as the primary day-to-day point of contact and subject-matter expert for clients.
  • Provide clear communication, performance insights, and strategic recommendations.
  • Build strong, trusted relationships with clients and internal stakeholders.
  • Cross-Functional Collaboration :

  • Partner closely with Account Directors to align on client goals, account plans, and growth opportunities.
  • Collaborate with Client Services, Creative, Analytics, and other digital channel teams to ensure integrated campaign success.
  • Share cross-channel insights and identify opportunities to enhance multi-channel performance.
  • Operational Excellence :

  • Oversee account operations, ensuring accuracy in campaign setup, pacing, tracking, and reporting.
  • Maintain strong quality-control processes and ensure adherence to platform best practices.
  • Contribute to process improvements, knowledge sharing, and team Skills & Qualifications :
  • Strong experience in Paid Media management (PPC, Display, Social, Programmatic).
  • Expertise in major platforms such as Google Ads, Microsoft Ads, Meta Ads, LinkedIn Ads, etc.
  • Proven ability to develop and execute ROI-driven digital marketing strategies.
  • Strong analytical skills with the ability to interpret data and translate insights into actions.
  • Excellent communication skills and experience managing client relationships.
  • Strong project management skills with the ability to handle multiple accounts Qualifications
  • Experience managing large-scale performance marketing budgets.
  • Knowledge of analytics and tracking tools (GA4, Tag Manager, Data Studio, etc.).
  • Familiarity with bid management or automation tools.
  • Experience mentoring junior team members.
  • Certifications in Google Ads, Meta Blueprint, or similar platforms.
  • (ref : iimjobs.com)

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    Manager Paid Media • Gurgaon, India

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