Reports to : Business Manager
Target CTC : Upto ₹18 LPA (commensurate with impact)
Experience : 5+ yrs turning social feeds into revenue (D2C / health / wellness preferred)
About Raiqa Health
Raiqa Health is an Australia-founded, AI-driven health platform delivering culturally safe care across Australia. Each week we route thousands of consult payments across complex contracts, agreements and automate bookings with our in-house AI assistant. Hyderabad is our ops HQ—your mandate is to run finance and keep a lean team thriving, while experimenting with no-code AI tools that make back-office work disappear.
Website : Your Mission
Own Raiqa Health’s entire social ecosystem—Instagram, TikTok, YouTube Shorts, Facebook & —to :
- Drive high-intent traffic → consultations & subscriptions
- Smash monthly revenue targets
- Turn Raiqa into the wellness brand everyone bookmarks
What you’ll do – day-to-day
Strategy & execution – craft and ship full-funnel social plans that move strangers to booked patients.Revenue content – build sales pages, offer reels, testimonial carousels; optimise them for CTR & conversion.Influencers & affiliates – source, brief, and track partners; own ROI.KPI ownership – daily dashboards for revenue, CAC, LTV, conversion-rate by channel.Rapid A / B – hooks, captions, formats, posting cadence—double-down on winners.Community convert – jump into DMs & comments, turn warm fans into bookings, feed FAQs back to product.Retarget & scale – deploy Meta Pixels, align with paid-ads squad, close every loop.Key numbers on your scorecard
Monthly revenue from organic + paid socialBookings / conversions per post or storyCAC & LTV of social-origin leadsEngagement rate, reach & follower velocityNumber of new UGC / testimonial assets sourcedYou bring
3–6 yrs proven revenue-driving social media experience (global D2C, health, or wellness a plus).Track record of hitting sales targets through content + campaign execution.Fluent with Meta Business Suite, Ads Manager, Instagram Insights, TikTok Analytics, Canva / Figma, GA4, HubSpot / Later.Killer copywriting & story-selling skills—can turn a symptom into a swipe-right solution.Data-first mindset; comfort owning a number and reverse-engineering the plan.Bonus badges
Healthcare-compliance savvy (AHPRA / HIPAA content rules).Managed influencer budgets ≥ ₹5 L / month.Experience in ecommerce checkout flows or digital product launches.What’s in it for you
Startup pace, zero red tape. Ship, learn, repeat.Private health cover.Monthly “Creative Lab” Friday—prototype wild ideas and pitch the founders.Work alongside clinicians, AI engineers & voice-tech nerds shaping the future of care.Ready to turn scrolls into healthy conversions?
Send your résumé and links to 3 campaigns you’re proud of to hr@raiqa.health
Subject : Social Media Growth Lead – [Your Name]
We review every application within 3 business days.
Raiqa Health is an equal-opportunity employer; passion beats perfect résumés.
