Search Engine Optimization Analyst

Search Engine Optimisation

Company Description

Course Connect is a premier eLearning platform offering comprehensive career guidance and top-rated distance PG education services from prestigious universities in India. Our platform empowers students with the tools and resources they need to make informed decisions about their career paths, aligning with their interests and aspirations. Through partnerships with renowned universities, we provide access to exceptional postgraduate programs that can be pursued at one's own pace and convenience. Our user-friendly interface simplifies the entire learning experience, featuring a wide range of courses across various disciplines, ensuring a quality education recognised by employers and industry leaders.

Key Responsibilities

SEO Strategy & Implementation

• Conduct comprehensive keyword research and competitive analysis to identify growth opportunities
• Develop and execute on-page optimisation strategies, including meta tags, headers, content optimisation, and internal linking
• Implement technical SEO improvements, including site speed optimisation, mobile responsiveness, and crawlability enhancements
• Create and maintain SEO content calendars aligned with business objectives

Content & Analytics

Research & Optimization

Experience & Skills

Skills Required

Css, Seo Tools, google sheets , Google Tag Manager, Shopify, Html, Wordpress, Google Analytics, Microsoft Excel