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Category Head - 2w

Category Head - 2w

Battery SmartGurugram, Haryana, India
15 hours ago
Job description

Role Overview -

We are seeking a Strategy & Operations Head for the 2W Category to drive end-to-end growth and efficiency of the 2W vertical. You will own category performance, unlock strategic opportunities, and orchestrate operations to maximize rider acquisition, network utilization, and on-ground excellence.

Key Responsibilities -

Category Strategy & P&L Ownership :

  • Own business KPIs for the 2W vertical across demand, utilization, and economics.
  • Deep-dive into unit economics and design interventions to drive profitability and sustainability.
  • Partner with Founders and Leadership to identify levers for unlocking next-level growth.

Market Expansion & Network Planning :

  • Shape geo-expansion strategy and guide location planning using data and field insights.
  • Identify white spaces, fleet clusters, and underserved corridors.
  • Oversee rollout sequencing, station readiness, and onboarding velocity
  • Cross-Functional Execution Engine :

  • Act as a bridge between central, city, and field teams – ensuring seamless coordination.
  • Solve operational bottlenecks in real-time and build scalable SOPs.
  • Work with Product, Ops, and Finance to build tools, incentives, and controls.
  • Data & Insights-Driven Decision Making :

  • Define and monitor performance dashboards across key lifecycle funnels (e.g. onboarding, activation, retention).
  • Lead problem-solving sprints on top issues – churn, idle assets, low-yield stations, etc.
  • Translate insights into pilots, process changes, or product requests.
  • Strategic Projects & Special Initiatives :

  • Design and run experiments on pricing, partnerships, and micro-market models.
  • Explore new revenue streams such as BaaS, rentals, and hybrid models.
  • Qualifications -

  • Bachelor’s degree in Business, Engineering, or Economics from a top-tier institution : MBA preferred.
  • 7–10 years of experience in strategy, growth ops, consulting, or category management.
  • Strong analytical toolkit : SQL, Excel, and growth analytics platforms.
  • Comfortable managing field realities with a structured problem-solving mindset.
  • Track record of high ownership and operating in unstructured environments.
  • Prior exposure to EV, mobility, logistics, or tech-enabled ops is a plus.
  • Why Join Us -

  • Shape the growth engine for India’s fastest-scaling 2W battery-swapping network.
  • Solve complex, real-world challenges that impact gig economy livelihoods and energy transition.
  • Get exposure to strategy, execution, and leadership in a high-velocity, high-ownership environment.
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