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Gloify - Marketing Analyst

Gloify - Marketing Analyst

GloifyBangalore, India
26 days ago
Job description
  • As a Marketing Analyst, you will be responsible for gathering, analyzing, and interpreting data related to our marketing campaigns, customer behavior, and market trends.
  • You will work closely with the marketing team to provide actionable insights that optimize marketing strategies and drive business growth.
  • Key Responsibilities :

    • Analyze marketing data to assess the effectiveness of campaigns, customer segmentation, and market trends.
    • Monitor and report on key performance indicators (KPIs) for marketing initiatives.
    • Conduct competitive analysis to understand market positioning and identify opportunities for growth.
    • Provide insights into customer behavior, preferences, and buying patterns using data and analytics tools.
    • Collaborate with marketing, sales, and product teams to provide actionable insights that improve marketing strategies and ROI.
    • Create and present reports, dashboards, and visualizations that communicate marketing performance and trends to stakeholders.
    • Support the development of market research studies and customer surveys.
    • Track and evaluate the performance of digital marketing efforts (e.g., email, social media, SEM, SEO)
    • ref : iimjobs.com)

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    Marketing Analyst • Bangalore, India

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