Marketing Account Specialist

About the Company

When Tony Alvarez and Bryan Marsal joined forces in 1983, it was with the intent of seamlessly linking operations, performance improvement and value creation to best help companies turn areas of stagnation into growth to achieve sustainable results. This ethos remains at the core of our firm. We are the consulting firm known for asking tough questions, listening well, digging in and rolling up our sleeves. A global top ranked consulting firm by Vault recognized for challenging work, we are fact-driven and action-oriented. We move our clients forward, to where they need to be. We are A&M. For details, please visit the company website : http : / / www.alvarezandmarsal.com

About the Role

Marketing Cloud Account Engagement (Pardot) Administrator

Marketing Cloud Account Engagement Administrators play a crucial role in managing and optimizing Salesforce’s B2B marketing automation platform. Sitting at the intersection of marketing and technology, they ensure the system is configured to effectively generate, nurture, and convert leads. Their responsibilities span system administration, marketing operations, data integrity, and performance analytics.

Key Responsibilities

1. User and Access Management

• Configure and manage user accounts, roles, and permission sets.
• Train marketing and sales teams to use the platform efficiently and in alignment with business processes.

2. Marketing Automation Development

3. CRM Integration

4. Campaign Execution and Management

5. Data Management and Governance

6. Reporting and Analytics

7. Compliance and Privacy

Key Skills and Tools

Recommended Certifications

Interested candidates can share CV at hbhatia@alvarezandmarsal.com.