Group Product Manager - Gastroenterology

About Alkem

Alkem Laboratories Limited is an Indian multinational pharmaceutical company headquartered in Mumbai, that manufactures and sells pharmaceutical generics, formulations and nutraceuticals in India and globally over 50 countries. We have consistently been ranked amongst the top five pharmaceutical companies in India. Our portfolio includes illustrious brands like Clavam, Pan, Pan-D, and Taxim-O, which feature amongst the top 50 pharmaceutical brands in India.

Role & responsibilities :

Proactive development of marketing and promotional mix to meet brand objectives and customer needs

Monitoring business performance and external environment via appropriate tools to deliver corrective action as required meeting business objectives

Liaison with external agencies to deliver initiatives for the brand

Accurate management of budgets for the brand

Create and deliver operational plans appropriate to the life cycle of the brand to optimize return for Alkem and take full accountability for the brand and delivery of all programs related to it

Understanding and use of marketing principles and NP4 process to deliver to customer needs

Disease and market understanding to develop customer insights through appropriate techniques / tools

Support and Build a team to achieve team goals Management of external agencies to meet team goals

Acts as brand champion to create enthusiasm and focus internally and with external customers and agencies

Educational Qualification : MBA in Marketing / Pharmaceutical

Experience (in years) :

Minimum 8-10 years of experience in pharmaceutical marketing within the pharma industry, preferably with hands-on experience in gastroenterology / PPI therapy.