Product Marketing SpecialistSova Health • Haryāna, Republic Of India, IN
Product Marketing Specialist
Sova Health • Haryāna, Republic Of India, IN
1 day ago
Job descriptionCreate acquisition-focused ad briefs for Meta / Google. Build retention campaigns (email, loyalty, cross-sell). Optimize CAC, ROAS, CTR, Thumbstop & Thruplay rates through continuous testing. Own brand identity and storytelling across social channels. Run content-led campaigns to drive awareness and engagement. Use social listening & sentiment analysis to refine messaging. Drive end-to-end sales & marketing for e-commerce & quick commerce. Work closely with product, creative, sales, and ops teams. Track KPIs : CAC, retention, brand awareness, product adoption. Experience in D2C brand management, category ownership, or product development. Strong in customer insights, differentiation strategy & GTM execution. Hands-on operator with a bias for action and experimentation. Data-driven : comfortable with performance analytics and ROI-based decision-making. Excellent communication, storytelling, and cross-functional collaboration skills. High ownership and direct impact on brand, growth, and product. Competitive compensation and fast-tracked learning. A mission-driven, creative, execution-first culture. Freedom to test, iterate, innovate — with room to fail and grow.
About Sova
Sova is building the Apple of Supplements — using data, science, and robotic manufacturing to personalize health at scale.
Our flagship product, SovaX , is Asia’s first custom-made gut health supplement powered by SovaIQ™ , our proprietary Health OS that uses biomarker data + AI.
We are backed by top global investors and driven by one mission : Add a billion healthy years to the world.
Role : Brand Manager
This is a high-ownership role leading three core pillars : Brand Marketing , Growth Marketing , and New Product Development for a fast-growing D2C health brand.
What You’ll Do
New & Existing Product Development
- Conduct customer / market research to identify insights.
- Lead product differentiation, positioning, and creative direction.
- Build and execute GTM plans (messaging, targeting, channels, P&L planning).
Growth Marketing
Brand Marketing
P&L, E-commerce & Cross-Functional Ownership
Who Should Apply
What You Can Expect
Share your cv at divjyot.kaur@sova.health
Create a job alert for this search
Marketing Specialist • Haryāna, Republic Of India, IN
Related jobs
Digital Marketing Performance Specialist
Arlox.io • Haryāna, Republic Of India, IN
A fast-growing digital marketing agency focused on performance and results.Launch, manage, and optimize paid ad campaigns on Facebook, Instagram, and Google.
Analyze campaign performance (CPAs, CTRs...Show more
Last updated: 21 hours ago • Promoted • New!
Influencer Marketing Specialist
Moksha Media Group • Haryāna, Republic Of India, IN
We are looking for a motivated and creative Influencer Marketing Specialist to join our marketing team.This entry-level role is perfect for someone with up to 5 years of experience who is passionat...Show more
Last updated: 1 day ago • Promoted
Marketing Analytics Product Lead
Axtria - Ingenious Insights • Haryāna, Republic Of India, IN
Job Title : - Product Manager- MarketingIQ.The desired candidate would serve as a Product Manager dedicated to certain modules and workstreams in the MarketingIQ product.
This position offers a unique...Show more
Last updated: 1 day ago • Promoted
Performance Marketing Expert
Unikon.ai • haryana, haryana, in
Meta Ads (Facebook & Instagram).Google to lead and execute paid marketing campaigns that drive sales and brand awareness.
The ideal candidate will have a strong analytical mindset, a deep understand...Show more
Last updated: 1 day ago • Promoted
Web Designer
EaseMyTrip.com • Haryana, India, India
The Web Designer at EaseMyTrip.This job requires knowledge in web technologies like HTML5, CSS3, and JavaScript, as well as design tools such as Photoshop.
The designer will make websites that work ...Show more
Last updated: 13 days ago • Promoted
Growth Marketing Manager
MetaMorph • haryana, haryana, in
We are looking for a data-driven and experimentation-oriented.This role requires a deep understanding of customer acquisition metrics, paid marketing, affiliate programs, attribution, and lifecycle...Show more
Last updated: 1 day ago • Promoted
Product Marketing Strategist
Trademo • Haryāna, Republic Of India, IN
At Trademo, we are transforming global trade and supply chains by leveraging cutting-edge AI technology to provide businesses with unparalleled visibility, compliance, and intelligence solutions.Ou...Show more
Last updated: 1 day ago • Promoted
Product Manager
Axtria - Ingenious Insights • haryana, haryana, in
Job Title : - Product Manager- MarketingIQ.The desired candidate would serve as a Product Manager dedicated to certain modules and workstreams in the MarketingIQ product.
This position offers a unique...Show more
Last updated: 1 day ago • Promoted
Performance Marketer
Arlox.io • haryana, haryana, in
A fast-growing digital marketing agency focused on performance and results.Launch, manage, and optimize paid ad campaigns on Facebook, Instagram, and Google.
Analyze campaign performance (CPAs, CTRs...Show more
Last updated: 20 hours ago • Promoted • New!
Product Marketing Lead
Wishlink • Haryāna, Republic Of India, IN
Wishlink is on a mission to revolutionize the creator economy and redefine how people shop.We're all about providing every user with a highly personalized shopping experience guided by creators, so...Show more
Last updated: 2 days ago • Promoted
Product Marketing Manager (B2B SaaS)
Trademo • haryana, haryana, in
At Trademo, we are transforming global trade and supply chains by leveraging cutting-edge AI technology to provide businesses with unparalleled visibility, compliance, and intelligence solutions.Ou...Show more
Last updated: 1 day ago • Promoted
Performance Marketing Manager (Meta Ads)-IIT / NIT / IIM / NSUT / MICA
PlanetSpark • haryana, haryana, in
Performance Marketing Manager (Meta Ads).The performance marketing manager for Meta Ads will have complete ownership of Meta Ads channel spanning over multiple geographies and categories.This is an...Show more
Last updated: 1 day ago • Promoted
Product Marketing Manager
Wishlink • haryana, haryana, in
Wishlink is on a mission to revolutionize the creator economy and redefine how people shop.We're all about providing every user with a highly personalized shopping experience guided by creators, so...Show more
Last updated: 2 days ago • Promoted
Digital Marketing Specialist
Collegedunia • Haryāna, Republic Of India, IN
What do we need from your end?.Identify and reach out to potential advertisers, agencies, and app developers.Pitch company user acquisition & performance marketing solutions.Build and manage a stro...Show more
Last updated: 30+ days ago • Promoted
Influencer Marketing
Moksha Media Group • haryana, haryana, in
We are looking for a motivated and creative Influencer Marketing Specialist to join our marketing team.This entry-level role is perfect for someone with up to 5 years of experience who is passionat...Show more
Last updated: 1 day ago • Promoted
Performance Marketing Manager (YouTube, Google Ads, Meta Ads)
Dancing Numbers • haryana, haryana, in
We are looking for a highly skilled and data-driven.YouTube Ads, Google Ads, and Meta Ads.The ideal candidate will have hands-on experience managing large-scale budgets (100K+ USD per month) and a ...Show more
Last updated: 20 hours ago • Promoted • New!
Growth Marketing Lead
osto • Haryāna, Republic Of India, IN
Osto is a protection-first, all-in-one cybersecurity platform that makes startups enterprise-ready in minutes - securing cloud, apps, APIs, devices, and data with real enforcement, no security engi...Show more
Last updated: 8 days ago • Promoted
Product Manager
EaseMyTrip.com • Haryana, India, India
As a Product Manager at EaseMyTrip.This role demands a strategic thinker who is passionate about creating innovative travel solutions that enhance user experience.
You will lead the product lifecycl...Show more
Last updated: 13 days ago • Promoted