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Associate / Sr Associate - Digital Marketing
Media.netIN1 day ago
Job descriptionPlan, manage, and optimize paid media campaigns across Facebook Ads (Meta Business Suite) and Google Ads (Search, Display, YouTube). Manage campaign budgets, pacing, and bid strategies to maximize return on ad spend (ROAS). Leverage data from Facebook, Google, and internal tools to scale, refine, and enhance the performance of paid media campaigns. Monitor and analyze campaign performance metrics (e.g., CPA, ROAS, CTR, CPC) and deliver actionable insights to improve performance. Coordinate with tracking and analytics teams to ensure proper campaign attribution and pixel implementation. Conduct market research to effectively target and scale user acquisition efforts. Collaborate with our cutting-edge AI tools to craft high-performing ad creatives that drive results. Generate regular performance reports, presenting key insights and recommendations to stakeholders. Stay updated on platform changes, new ad formats, and industry best practices. At least 3 years of running ROAS focused digital campaigns on Facebook and / or Google ads with a proven track record of driving growth. Proven track record of managing large monthly ad budgets and delivering strong performance results. Prior experience of working on campaigns for US, UK, and Canada markets is a plus. Proficiency in analytics and ad platforms : Google Ads Manager, Meta Ads Manager, Google Analytics, Google Tag Manager. Analytical mindset with strong Excel / Google Sheets skills for reporting and data analysis. Excellent communication and teamwork skills. Ability to manage multiple campaigns simultaneously and meet tight deadlines. Facebook Blueprint or Google Ads certification is a plus.
Salary : Competitive / Paid in Indian Rupee . INR / Annual Recommended Quick Links
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What You Should Know About This Job
At Media.net, we are looking to beef up our Media buying and planning to join our diverse global team and drive the core focus on leading the strategy & Growth.
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