Meta Ads Specialist

Company Description

Digital Devil's Advocate began as a consultation service and has evolved into a comprehensive full-service digital agency. As a small and dynamic company, we are committed to creating custom solutions that bring value to businesses. Our focus is on delivering measurable results and driving success for our clients in the digital landscape. Collaboration and innovation lie at the heart of everything we do.

Role Description

This is a remote contract role for a Meta Ads Specialist. The Meta Ads Specialist will be responsible for creating and managing campaigns on Meta platforms, analyzing performance data, optimizing ad sets to meet KPIs, and providing insights to refine strategies. The candidate will collaborate with team members and clients to deliver targeted and impactful advertising campaigns that drive business growth.

Qualifications

Proficiency in Meta Ads Manager, campaign setup, and budget management

Strong analytical skills for data analysis and performance optimization

Experience in digital marketing strategies and social media advertising

Ability to develop engaging ad creatives and compelling copy

Strong communication and collaboration skills for team and client interaction

Familiarity with A / B testing, audience segmentation, and retargeting strategies

Experience in reporting on campaign metrics and providing actionable insights

Prior experience in a marketing agency or digital advertising role is a plus