Lead - UX Research & Analytics

Description :

We are seeking an experienced Lead UX Research & Analytics professional to drive data-informed decision-making across our app and web products. This role blends behavioral research, user journey analytics, and design strategy, ensuring that every product improvement is grounded in user insight.

Key Responsibilities :

• Lead the end-to-end UX research and analytics roadmap for app and web experiences.
• Conduct quantitative and qualitative research usability testing, interviews, surveys, heatmaps, and A / B experiments.
• Analyze clickstream, funnel, and behavioral data using tools like Mixpanel, Google Analytics, Firebase, CleverTap, etc.
• Translate data into actionable insights that influence product design, marketing, and growth strategy.
• Partner closely with Product Managers, Designers, and Engineers to shape new features and optimize existing user journeys.
• Build frameworks to measure Customer Experience (CX) and UX performance KPIs (NPS, engagement, retention, conversion, etc.).
• Present insights to leadership and stakeholders through dashboards and storytelling.
• Mentor junior researchers and analysts; build a scalable UX research function.

Mandatory Qualifications :

Preferred Qualifications :

What We Offer :

(ref : hirist.tech)