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Junior Retention Analyst

Junior Retention Analyst

INCLUDGurugram, Haryana, India
2 days ago
Job description

Role Overview - We’re looking for a Junior Retention Analyst to support our user lifecycle and engagement efforts. The ideal candidate has hands-on exposure to customer engagement & retention platforms, with a solid grasp of user behavior, data analysis, and campaign performance tracking.

Key Responsibilities -

  • Set up, run, and monitor retention campaigns (push, in-app, email, messages)
  • Analyze retention metrics and customer behavior using cohort and funnel analysis
  • Build and maintain dashboards to track user engagement, retention KPIs, and campaign performance
  • Create user segments and support personalization strategies
  • Conduct A / B tests and report results with actionable insights
  • Collaborate with product, growth, and content teams to align messaging with user journeys
  • Present insights regularly to stakeholders to guide campaign and product decisions

Skills & Qualifications -

  • 0–2 years experience in CRM, retention marketing, or analytics
  • Working knowledge of CleverTap, MoEngage, or similar tools
  • Strong analytical skills; familiarity with dashboards (e.g., in Google Data Studio, Tableau, or analytics tools)
  • Comfortable with cohort analysis, user segmentation, and basic A / B testing
  • Bonus : Basic SQL, Excel / Google Sheets, or experience with data visualization
  • Create a job alert for this search

    Analyst • Gurugram, Haryana, India

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