Digital Marketing Executive

Job Description :

Join Rorosaur Foodtech as a Digital Marketing Executive, driving our online presence and sales through innovative digital advertising. You'll develop and execute strategies across Meta and Google, focusing on brand awareness and engagement. Responsibilities include campaign management, audience targeting, A / B testing, and data analysis using Google Analytics to optimize ROI. The ideal candidate has e-commerce experience, a passion for baby food, and a proven track record in paid social media. Collaborate with teams to ensure brand consistency and customer acquisition in the dynamic foodtech industry.

Job Details : Industry : Baby Food

Department : Marketing

Role : Digital Marketing Executive

Location : Hyderabad

Compensation : ₹300,000 - ₹500,000 per year

Experience : 1 year

Employment Type : Full-time

Qualification : Bachelor's degree in Marketing or related field

Compulsory Past Experience : 6 months to 1 year of Performance Marketing experience.

Key Responsibilities

• Develop and execute digital marketing strategies aligned with business goals
• Manage and optimize Meta (Facebook & Instagram) and Google Ads campaigns
• Conduct keyword research, audience segmentation, and A / B testing
• Track KPIs and analyze performance using Google Analytics
• Optimize landing pages and ad creatives to improve conversions
• Create performance reports with actionable insights

General Expectations