About the Role :
We are seeking an experienced Partnerships / Alliances Sr. Manager to lead and manage strategic collaborations with brands and external partners. The ideal candidate will have a proven track record of establishing, nurturing, and expanding partnerships that drive brand awareness, enhance market positioning, and contribute to revenue growth. This role requires a dynamic, results-driven professional with strong negotiation and relationship-building skills.
Key Responsibilities :
- Identify, evaluate, and establish strategic partnerships and alliances with brands to enhance brand visibility and business opportunities.
- Develop and execute partnership strategies aligned with overall company goals for awareness and revenue growth.
- Manage end-to-end partnership lifecycle including prospecting, negotiation, contract management, and post-launch relationship maintenance.
- Collaborate closely with marketing, sales, product, and operations teams to ensure seamless execution of partnership initiatives.
- Build strong relationships with key decision-makers in partner organizations to foster trust and long-term collaboration.
- Monitor partnership performance metrics and prepare reports to analyze ROI, impact on brand awareness, and revenue generation.
- Stay abreast of industry trends, competitive landscape, and new partnership opportunities.
- Lead cross-functional teams on partnership activation campaigns and initiatives.
Required Qualifications :
8-10 years of experience in partnerships, alliances or business developmentProven experience managing brand tie-ups or alliance programs with measurable outcomes.Strong negotiation and contract management skills.Excellent communication and interpersonal skills.Demonstrated ability to manage multiple partnerships simultaneously with a focus on quality and delivery.Data-driven mindset with experience in using analytics to evaluate partnership success.Ability to work independently and collaboratively in a fast-paced environment.Strong project management and organizational skills.ref : iimjobs.com)