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GUCCI - Marketing and Communications Executive

gucci indiaINDIA

8 days ago

Job description

Summary Job Family Group Description - Communication & Marketing :

Gathers jobs relating to all areas of communication for every audience and channel. Conveys the image and identity of the brand.

Job Family Description - Marketing :

Proposes and presents our brand products in a creative and innovative way. Reinforces bonds with regular clients, engages new clients and demonstrates internationally how we set fashion trends.

Sub-Job Family Description - CRM :

Understands the tastes and preferences of our clients in order to provide a stellar customer experience. Creates a bond to maintain customer loyalty and brand addiction.

COMMUNICATIONS AND CUSTOMER ENGAGEMENT EXECUTIVE : PR and Communications

Work alongside with the team to support the local communications management in the Vietnam market, in accordance to regional and global strategies for PR, Advertising, Events and Consumer Management
Provide reporting and co-ordination support to the planning and execution of communications related strategies and activities
Process invoices and update expenditure reports
Prepare and submit key reports to Regional / Corporate teams as and when required
Assist in arrangements for local celebrities and social media influencers
Preparation and dissemination of press materials and the coordination of delivery of materials to and from Vietnam
Liaise with Press for feature stories and coverage
Respond to Press queries on product information (Eg. Prices and materials etc)
Consolidation of monthly PR summary highlights, competitor editorial highlights
Send weekly key clipping reports to Regional / Corporate teams and upload clippings to HQ portal
Coordinate press loan schedule and deliveries locally and regionally
Organize monthly magazines
All other administrative support

Advertising

Support the regional team in the planning of media plans, creative rotations, and translations

Work with media agency to keep media plan (online Media Management System) updated

Submit production requests to HQ for advertising materials

Liaise with landlords to secure advertising spaces

Client Engagement

Coordinate and support CE department related tools, gifting orders / needs and update PPTs

CE Gifting & Activity / event tools coordination within SA&P region

Day to day CE administrative work

Mailing label generation and sending out of gifts and collaterals (catalogues, profile cards, Thank you cards, Gifting arrangement)

Tracking of invoice expenditure and keeping track of actualization

Freight or logistic tracking and coordination

Support local superior on Customer Engagement activities / event matters and special projects rolled out upon request

Proactively monitor competitors activities, and propose disruptive ideas that actively engages local clients

Events

Preparation of proposals and event run down

Work closely with the various Departments in the execution of events and activities (Eg. Merchandising, VM, Retail etc)

Preparation and submission of post-event reports

Job Type

Contractor

Start Date

2025-07-04

Schedule

Full time

Organization

Gucci Vietnam Co. Ltd.

Locations

Ho Chi Minh

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Marketing Executive • INDIA